Lahore: June 30, 2010 – Samsung Electronics, a global leader in digital media and digital convergence technologies, will provide the Pakistani consumers with a first-hand experience of its complete product line including the revolutionary 3D TV. For this purpose, Samsung Universe Day in Karachi is open to public where the exciting display of innovative products like new phones, air cons, LED TVs and 3D TV would be demonstrated. For the 1st time in Pakistan, this exciting display of innovative products will show demos of famous 3D picture quality on Samsung 3D TV screens at Pakistan Air Force Museum. This event will be held on the 3rd and 4th of July 2010. Samsung universe will be a Mega event showcasing Samsung’s latest range products including Digital Cameras, Mobile phones, Air conditioners and 3D LED TV for the Pakistani consumers. The enthusiastic response to the 3D TV technology on the global scale reflects the strength of Samsung’s technology and brand. In Pakistan too, distinguished professionals and management personnel from publications and media, along with Techies and bloggers have already expressed their interest in attending this innovative show. Participants and consumers will be able to gain vast insight on the features and technology of 3D TVs. The General Manager Samsung Pakistan Mr. Steve Han said; “Samsung is the first company to offer a complete latest range of Samsung product especially 3D product line-up including TVs, Blue-ray player and home theater. This grand festival at the PAF Museum Karachi will amaze the consumers with the highly evolved latest technology by Samsung. In the future, we will continue to provide customers with the best-in-class 3D experiences”. This Gala will showcase Samsung all range state-of-art products including Samsung Digital cameras, latest released mobile phones Samsung Galaxy, Wave with Bada OS. Samsung’s dual SIM technology mobile phones, Samsung Guru, Samsung Corby and Samsung Champ would be on display for the public. All range of Home Appliances would also be available for display where people can actually see the newest technologies powered by Samsung. Visitors can actually feel the smooth and efficient functioning of Samsung’s different products. Samsung Electronics is leading the way in the development and enhancement of 3D technology. The festival will also feature 3 gaming zones for the consumers with a flair for gaming technology. Another highlight of the show will be a photo studio where the participants can get their pictures taken and walk away with an instant print out of their photographs. Pakistani consumers are eagerly waiting for this transformation in Television technology. About Samsung Electronics Co., Ltd Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2009 consolidated sales of US$116.7 billion. Employing approximately 157,700 people in 185 offices across 65 countries, the company consists of seven independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Semiconductor and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.
Samsung Universe brings exciting innovative products
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